make your vision a reality
Standing Against Stereotypes
We take a collaborative, anti-ageist approach to ensure you are the one leading the way to realize your vision. Our approach ensures that we treat older people as they are: strong, independent, and with a unique set of plausible needs, rather than people IN need.
Why Choose Us?
Meet the owner
I’m Jesse, and I specialize in interactive multimedia development. I first became an entrepreneur in 2018 when I co-founded a hair salon in Ottawa that celebrates gender diversity, empowerment, and freedom from social expectations. I was born and raised in Ottawa. I studied Information Systems & Human Rights at Carleton University, as well as Interactive Multimedia Development & Community Personal Support Work at Algonquin College.
I’m passionate about working with older entrepreneurs to find them meaningful community connections and purpose. During my community support work, I saw first-hand that the older clients I worked with had a ton of skill, passion, and creativity, but they struggled to find activities and connections that brought a sense of purpose and excitement to their life. These experiences fueled my focus on the older-Canadian market and inspired me to create Purpose Fuel, to work with older adults to follow their life’s passion and find their purpose.
Today, I’ve followed my own passion and purpose and developed a talented team of project designers capable of handling any client needs with the highest level of service.
Digital Marketing Assistant