About US
make your vision a reality
Purpose Fuel was founded in 2020 because services for older adults lack direction, purpose, tangible results, and are more focused on passing time rather than personalization and growth. That’s why our dedicated, detail-orientated team of project designers collaborate with older adults to bring their creative projects and businesses to life and refuel their drive for purpose. We’ll work together to enable your online store, online presence, multimedia design, and can even source and deliver supplies. Ultimately, we build meaningful community connections through your projects and connect you with others who share the same interests and passions.
Standing Against Stereotypes
We take a collaborative, anti-ageist approach to ensure you are the one leading the way to realize your vision. Our approach ensures that we treat older people as they are: strong, independent, and with a unique set of plausible needs, rather than people IN need.
Want to start your own business or project? Get in touch with us today!
Why Choose Us?
We provide integrated services so you get access to all services, supplies, and connections needed to launch your project or grow your business!
We understand older adults’ need for purpose, connection, community-building, and value
We can work remotely or in-person if you are in Ottawa or Toronto!
We guarantee a full refund when a project has not been started or if the initial design style has not been approved
We value diversity and believe that everyone should be treated equitably regardless of age, race,
native language, gender, sexual orientation or any other characteristics
Meet the TEAM

Jesse Pyne
Owner, Lead Project Designer

Sarah Ricciardelli
Digital Marketing Assistant

Priyanshi Shah
Digital Marketing Strategist

River Pyne
Consultant & Manager